SEO report of lipscombinsurance.com

Landing | Home of Lipscomb Insurance, Lipscomb & Associates ...

www.lipscombinsurance.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.lipscombinsurance.com/

Character length : 26

Title
Landing | Home of Lipscomb Insurance, Lipscomb & Associates, Lipscomb & Ligon
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: article
title: Landing
url: http://www.lipscombinsurance.com/
site_name: Lipscomb Insurance Group, Inc.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://lipscombinsurance.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Landing | Home of Lipscomb Insurance, Lipscomb & Associates, Lipscomb & Ligon

Character length : 85

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
010400
Heading structure in the source code
  • <H2> Lipscomb Companies
  • <H4> Lipscomb Insurance Group, Inc.
  • <H4> Lipscomb & Ligon
  • <H4> Lipscomb & Associates
  • <H4> Home Builders Insurance Services
Word cloud
  • insurance24
  • lipscomb18
  • services7
  • builders7
  • solutions6
  • home6
  • group6
  • clients5
  • ligon5
  • read4
  • associates4
  • personal3
  • both3
  • commercial3
  • hbis3
  • health3
  • providing3
  • construction3
  • programs3
  • firm3
  • client3
  • dallas3
  • based2
  • residential2
  • built2
  • risk2
  • coverage2
  • contents2
  • relationship2
  • understand2
  • liability2
  • employee2
  • projects2
  • offers2
  • creative2
  • companies2
  • business2
  • goals2
  • market2
  • act2
  • since2
  • implementation2
  • affordable2
  • care2
  • site2
  • new2
  • ability2
  • web2
  • benefits2
  • life2
  • specific2
  • innovative2
  • news2
Keyword matrix
wordtitledescriptionsheading
insurance
lipscomb
services
builders
solutions
home
Two Word cloud
  • lipscomb insurance5
  • insurance group4
  • insurance services3
  • read more2
  • insurance programs2
  • lipscomb ligon2
Three Word cloud
  • lipscomb insurance group3
  • affordable care act2
  • read more lipscomb2
  • builders insurance services2
  • home builders insurance2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 17 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
6.40
Flesch Reading Ease
60.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.30
Dale–Chall Readability
8.50
SMOG Index
9.90
Spache Readibility
5.00
Number of letters
8474
Number of words
1697
Number of sentences
261
Average words per sentences
7
Number of syllables
2798
Syllables in words
2786
Average syllables in words
1.65
Number of words in first three syllables
350
Percentage of word / syllables
20.62
Words not in Dale-Chall easy-word list
882
Words not in Spache easy-word list
335

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.80 seconds have passed until the page started to load.
Table layout
Good! No nested tables found.
Number of HTTP resources
39
Number of source domains
3
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • http://www.lipscombinsurance.com/.. /js_composer.min.css?ver=5.4.7

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.lipscombinsurance.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.lipscombinsurance.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.lipscombinsurance.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.3.1
  • http://www.lipscombinsurance.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.3.1
  • http://www.lipscombinsurance.com/wp-includes/js/jquery/ui/core.min.js?ver=1.11.4
  • http://www.lipscombinsurance.com/wp-content/plugins/ultimate-social-media-plus/js/shuffle/modernizr.custom.min.js?ver=b4fd4908f117e99f6a42ad4f96397d39
  • http://www.lipscombinsurance.com/wp-content/plugins/ultimate-social-media-plus/js/shuffle/jquery.shuffle.min.js?ver=b4fd4908f117e99f6a42ad4f96397d39
  • http://www.lipscombinsurance.com/wp-content/plugins/ultimate-social-media-plus/js/shuffle/random-shuffle-min.js?ver=b4fd4908f117e99f6a42ad4f96397d39
  • http://www.lipscombinsurance.com/wp-content/plugins/ultimate-social-media-plus/js/custom.js?ver=b4fd4908f117e99f6a42ad4f96397d39
  • http://www.lipscombinsurance.com/wp-content/themes/Total/assets/js/total-min.js?ver=3.6.0
  • http://www.lipscombinsurance.com/wp-includes/js/wp-embed.min.js?ver=b4fd4908f117e99f6a42ad4f96397d39
  • http://www.lipscombinsurance.com/wp-content/plugins/js_composer/assets/js/dist/js_composer_front.min.js?ver=5.0.1
  • http://www.lipscombinsurance.com/wp-content/plugins/js_composer/assets/lib/vc_accordion/vc-accordion.min.js?ver=5.0.1
  • http://www.lipscombinsurance.com/wp-content/plugins/js_composer/assets/lib/vc-tta-autoplay/vc-tta-autoplay.min.js?ver=5.0.1
  • http://www.lipscombinsurance.com/wp-content/plugins/js_composer/assets/lib/vc_tabs/vc-tabs.min.js?ver=5.0.1
File size of all javascript files combined
782.20KB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.lipscombinsurance.com/wp-content/plugins/js_composer/assets/css/js_composer.min.css?ver=5.0.1
  • http://www.lipscombinsurance.com/wp-content/plugins/captcha/css/front_end_style.css?ver=4.2.8
  • http://www.lipscombinsurance.com/wp-includes/css/dashicons.min.css?ver=b4fd4908f117e99f6a42ad4f96397d39
  • http://www.lipscombinsurance.com/wp-content/plugins/captcha/css/desktop_style.css?ver=4.2.8
  • http://www.lipscombinsurance.com/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.3.1
  • http://www.lipscombinsurance.com/wp-content/plugins/ultimate-social-media-plus/css/sfsi-style.css?ver=b4fd4908f117e99f6a42ad4f96397d39
  • http://www.lipscombinsurance.com/wp-content/themes/Total/style.css?ver=3.6.0
  • http://www.lipscombinsurance.com/wp-content/themes/Total/assets/css/wpex-visual-composer.css?ver=3.6.0
  • http://www.lipscombinsurance.com/wp-content/themes/Total/assets/css/wpex-visual-composer-extend.css?ver=3.6.0
  • http://www.lipscombinsurance.com/wp-content/plugins/simple-lightbox/client/css/app.css?ver=2.6.0
  • http://www.lipscombinsurance.com/wp-content/themes/Total/assets/lib/ilightbox/minimal/ilightbox-minimal-skin.css?ver=3.6.0
  • http://www.lipscombinsurance.com/wp-content/themes/Total/assets/css/wpex-responsive.css?ver=3.6.0
  • http://www.lipscombinsurance.com/wp-content/plugins/js_composer/assets/css/js_composer_tta.min.css?ver=5.0.1
File size of all css files combined
1.12MB
CSS minifying
You can save 2.6KB (24% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
46.67KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
10
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.lipscombinsurance.com/.. /hbis-200a.pngExpiry time is not specified
http://www.lipscombinsurance.com/.. /lipscomb-associates-300.pngExpiry time is not specified
http://www.lipscombinsurance.com/.. /lipscomb-insurance-300.pngExpiry time is not specified
http://www.lipscombinsurance.com/.. /lipscomb-ligon-300.pngExpiry time is not specified
http://www.lipscombinsurance.com/.. /hbis-150a.pngExpiry time is not specified
http://www.lipscombinsurance.com/.. /lipscomb-insurance-400.pngExpiry time is not specified
http://www.lipscombinsurance.com/.. /slider-opt1.jpgExpiry time is not specified
http://www.lipscombinsurance.com/.. /arrow-down.pngExpiry time is not specified

 Speed test – Images

File size of all images combined
219.61KB
Image optimisation
You can save 8.7KB (17% compression) by optimising the images below:

 Website security

IP
192.186.227.225
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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